PHILHARMONIE LUXEMBOURG

If you were wondering what music looks like, here it is.

Music follows us throughout our days. It makes every moment more exciting –like having a soundtrack for your life. This was our starting point when Philharmonie Luxembourg entrusted us to create a campaign for its genre-based membership packages. We had to come up with a playful and engaging way to share the effect of music to our everyday lives. So, we decided to make music visible.

Our “We see music” campaign was a statement that music is more than just sound; it’s an experience that shapes how we see the world. The concept was tailored to each genre, featuring playful visuals matched with witty copies, blending the visual with the auditory. Our takes depicted a world that became more alive, playful, and imaginative through music, acting as a reminder to see the world in new ways and book that Philharmonie Luxembourg subscription.

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