TAYGETOS HERBS
Brand Identity
Setting the stage for the magic of a whole mountain inside a packaging
The best mountain tea grows close to the mountain top. Taygetos herbs cultivate their tea with minimal intervention and harvest it by hand. But all this care isn’t enough to make a tea so special. What makes a critical difference is the mountain where it grows, the legendary mountain Taygetos.
This precious landscape, its plants, its myths and traditions, in conjunction with innovative, state of the art remote cultivation methods and exceptional teamwork, have all played a part in the final brand ID, logotype and packaging execution.